Since our inception in 1986, we have operated from our offices in Canberra, Australia. Strategic Marketing Analytics LLC (SMA) based in Delaware, is our USA subsidiary, led by Rich Eason BEc(hons) jssc (at left). SMA will initially market consumer products to American residents from our US warehouse. As the business grows, we will consider offering marketing courses, marketing advisory services and done-for-you marketing campaigns to retail businesses in the USA.
The essence of our approach to marketing is encapsulated in our tagline: cost-effective marketing – planned, managed and measured. We believe that if you can’t measure what you’re doing, you can never fully understand what you’re doing.